Advertising campaign of Robi Axiata Limited on ghachang flat rate
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014.
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| フォーマット: | Internship report |
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BRAC University
2014
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| オンライン･アクセス: | http://hdl.handle.net/10361/3729 |
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10361-37292019-09-30T03:30:42Z Advertising campaign of Robi Axiata Limited on ghachang flat rate Sarker, Ananya Ullah, G. M. Shafayet BRAC Business School, BRAC University Business administration Advertising This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014. Cataloged from PDF version of Internship report. Includes bibliographical references (page 46). Internship is such a program which makes a student experiences the corporate life for the first time. I was assigned as intern in Channel operation department under Market Operation Division. I did my report on Advertising campaign of Robi Axiata Limited on Ghachang Flat Rate of Robi Axiata Limited. This report is prepared on the basis of my three-month practical experience at Robi Axiata Limited. This internship program helped me to learn about the practical scenario of a Telecommunication Company. Robi Axiata Limited is a dynamic and leading countrywide GSM communication solution provider. It is a joint venture company between Axiata Group Berhad, Malaysia and NTT DOCOMO INC, Japan. Robi Axiata Limited, formerly known as Telecom Malaysia International (Bangladesh), commenced its operation in 1997 under the brand name Aktel among the pioneer GSM mobile telecommunications service providers in Bangladesh. Later, on 28th March 2010 the company started its new journey with the brand name Robi. This report has been presented based on my observation and experience gathered from the company. The campaigned I worked for is Ghachang Flat Rate. This campaign starts from 15th May and ends 8th August in this year. Basically Robi launched new offer Daily Usage Based best Ghachang Flat Call Rates. All Robi prepaid customers can get this offer including. To get this offer, customers need to recharge 33TK. and talk at 5paisa in 10 sec to all Robi numbers and 10paisain 10 sec to other operator numbers. It is basically recharge based campaign. Ananya Saker B. Business Administration 2014-09-25T10:12:32Z 2014-09-25T10:12:32Z 2014 2014-09-18 Internship report ID 10304054 http://hdl.handle.net/10361/3729 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 48 pages application/pdf BRAC University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Business administration Advertising |
| spellingShingle |
Business administration Advertising Sarker, Ananya Advertising campaign of Robi Axiata Limited on ghachang flat rate |
| description |
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014. |
| author2 |
Ullah, G. M. Shafayet |
| author_facet |
Ullah, G. M. Shafayet Sarker, Ananya |
| format |
Internship report |
| author |
Sarker, Ananya |
| author_sort |
Sarker, Ananya |
| title |
Advertising campaign of Robi Axiata Limited on ghachang flat rate |
| title_short |
Advertising campaign of Robi Axiata Limited on ghachang flat rate |
| title_full |
Advertising campaign of Robi Axiata Limited on ghachang flat rate |
| title_fullStr |
Advertising campaign of Robi Axiata Limited on ghachang flat rate |
| title_full_unstemmed |
Advertising campaign of Robi Axiata Limited on ghachang flat rate |
| title_sort |
advertising campaign of robi axiata limited on ghachang flat rate |
| publisher |
BRAC University |
| publishDate |
2014 |
| url |
http://hdl.handle.net/10361/3729 |
| work_keys_str_mv |
AT sarkerananya advertisingcampaignofrobiaxiatalimitedonghachangflatrate |
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1814307027900432384 |