03527nam a2200565Ii 4500 33035 BD-DhAAL 20211108130435.0 180417t20182015gw a b 001 0 eng d 39131 39131 9783836545303 3836545306 OHX eng rda OHX YDXCP DPL OMB OCLCF XFF UAB OCLCQ JPG BDX WEA BD-DhAAL ENG FRE GER ENG FRE GER RTC NC lcco 741.6 23 Müller, Jens 1982- designer, 25594 Logo modernism / Jens Müller, Julius Wiedemann (ed.) ; essay by R. Roger Remington ; English translation: Isabel Varea Riley ; German translation: Ursula Wulfekamp ; French translation: Wolf Fruhtrunk. Köln : Taschen, c2018 432 pages : illustrations (some color) ; 38 cm. Includes bibliographical references (pages 427-429) and index. Logo / Jens Müller -- Viva modernism! / R. Roger Remington -- Geometric. Angular ; Arrow ; Basic forms ; Circle ; Case study : Daiei ; Cross ; Dots ; Figurative ; Lines ; Case study: Mexico '68 ; Skewed ; Case study: Fiat ; Round ; Square ; Triangle -- Effect. Cut-off ; Case study : Claude Neon ; Split ; Duplication ; Grid ; Reflection ; Outline ; Overlay ; Positive/negative ; Case study : De Ploeg ; Rotation ; Three-dimensional ; White on black -- Typographic. A to Z ; Case study : Atlas Film ; Opened-up letters ; Case study : London Electricity Board ; Two letters ; Three letters ; Case study : Deutscher Taschenbuch Verlag ; Words -- Profiles. Adrian Frutiger ; Paul Ibou ; Yusaku Kamekura ; Stefan Kanchev ; Burton Kramer ; Paul Rand ; Karol Sliwka ; Anton Stankowski. "Examine Modernism's distillation in graphic design with this vast collection of approximately 6,000 logos from 1940-1980. Ranging from media outfits to retail giant, airlines to art galleries, these clean, clear logo concepts may be seen as the visual birth of corporate identity"--Jacket. CSE Karim International 33035, 33038 Text in English, French, and German. Logotypes (Printing) Pictorial works 25595 Logos (Symbols) Pictorial works 25596 Trademarks Pictorial works 25597 Logotypes (Printing) 25598 Logos (Symbols) 25599 Commercial art 25600 Advertising 25601 Advertising fast 25601 Commercial art fast 25600 Logos (Symbols) fast 25599 Logotypes (Printing) fast 25598 Trademarks fast 25602 Computer science 42431 Pictorial works fast 42432 Wiedemann, Julius 25604 Remington, R. Roger 25605 Varea Riley, Isabel 25606 Wulfekamp, Ursula 25607 Fruhtrunk, Wolf 25608 Ayesha Abed Library General Stacks ddc BK 0 0 ddc 0 741_600000000000000_MUL 0 63197 BRACUL BRACUL GEN 2018-04-15 Karim International 8191.00 4 53 741.6 MUL 3010033038 2025-10-16 2025-10-09 2 8191.00 2018-04-15 BK 0 0 ddc 0 741_600000000000000_MUL 0 63198 BRACUL BRACUL GEN 2018-04-15 Karim International 8191.00 4 31 741.6 MUL 3010033035 2019-10-14 2019-08-28 1 8191.00 2018-04-15 BK