The discourse of YouTube : multimodal text in a global context - Benson, Phil, 1955- (New York ; London : Routledge, Taylor & Francis Group, 2017)
Introduction -- Multimodality -- Youtube and new media discourse -- Designing the Youtube website -- Designing Youtube Pages -- producing Youtube texts -- Youtube in a global context -- Conclusion.
Includes bibliographical references (pages [121]-129) and index.
ENH
Trim Education
Keywords: YouTube (Electronic resource).; Modality (Linguistics).; Multimedia communications -- Technological innovations; Mass media -- Technological innovations; Discourse analysis -- Social aspects; Internet videos -- Social aspects; Online social networks; Social sciences