Marketing Communications : Brands, Experiences and Participation

Marketing Communications : Brands, Experiences and Participation

Bibliografiske detaljer
Hovedforfatter:	Fill, Chris
Format:	Electronisk eBog
Sprog:	English
Udgivet:	Pearson Education UK, 4/29/13
Udgivelse:	6
Fag:	Business/Management Electronic books
Online adgang:	Full text available on Pearson Off-campus access

Lignende værker

Corporate Reputation, Brand and Communication
af: Roper, Stuart;Fill, Chris;Roper, Stuart

Essentials of Marketing Communications
af: Fill, Chris

Advertising and Promotion: Communicating Brands
af: Chris Hackley

Brand Management
af: Francesca Dall'Olmo Riley

Branding with Brains : The three laws of powerful brand building : The three laws of powerful brand building
af: Walvis, Tjaco

The Discipline of Teamwork: Participation and Concertive Control
af: James R. Barker

Branding Demystified: Plans to Payoffs
af: Harsh V Verma

Participation and Empowerment in Organizations: Modeling, Effectiveness, and Applications
af: Abraham Sagie

Brands, Consumers, Symbols and Research: Sidney J Levy on Marketing
af: Sidney J. Levy

Relationship Marketing: A Consumer Experience Approach
af: Steve Baron

How to Use Advertising to Build Strong Brands
af: John Philip Jones

Strategic brand management : building, measuring, and managing brand equity /
af: Keller, Kevin Lane, 1956-
Udgivet: (2015)

Consumer Behaviour and Branding : Concepts, Readings and Cases - The Indian Context
af: Kumar, S. Ramesh

Strategic Brand Management for B2B Markets: A Road Map for Organizational Transformation
af: Sharad Sarin

Marketing
af: Chris Hackley

New Service Development: Creating Memorable Experiences
af: James Fitzsimmons

Dictionary of Marketing Communications
af: Norman A. P. Govoni

Brand awareness and business development through digital marketing
af: Hossain, Md Amir
Udgivet: (2018)

Overall Marketing strategies & presence of Digital marketing and its Impact in Brand communication
af: Islam, Israful
Udgivet: (2015)

Marketing: Fast Track to Success
af: Ritchie, Chris

Understanding Organizational Change: The Contemporary Experience of People at Work
af: Patrick Dawson

Journal of Participation and Employee Ownership

Propelling participation /
af: Ayub Ali, Md
Udgivet: (2000)

Planning, Monitoring and Evaluation in Development Organisations: Sharing Training and Facilitation Experiences
af: John De Coninck

Applications of marketing in Dayang Runner’s brand building
af: Khan, Amid Sakif
Udgivet: (2014)

Marketing Communications Industry: Entrepreneurial Case Studies
af: Gautam Raj Jain

Brand awareness and brand perception of ‘Mr. Cookie’
af: Pranto, Mehbub Hossain
Udgivet: (2019)

Consumer perception of foreign brands: usage and refusal of foreign brands
af: Khisa, Oishwarja
Udgivet: (2014)

The new global brands : managing non-government organizations in the 21st century /
af: Quelch, John A.
Udgivet: (2006)

Participation of Citibank, N.A. in the Call Money Market of Bangladesh
af: Badi, Maria
Udgivet: (2012)

Brand activation in below the line marketing
af: Sutirtha, Shafiqul Islam
Udgivet: (2012)

The brand positioning of HSBC Bangladesh
af: Shoeb, Sroboni
Udgivet: (2012)

Journal of Product & Brand Management

Organizational Communication
af: Linda L Putnam

Use of digital marketing in brand building efforts
af: Habib, Imran
Udgivet: (2016)

Strategic brand management : building, measuring, and managing brand equity /
af: Keller, Kevin Lane, 1956-
Udgivet: (2003)

Business Communication for Managers
af: Mehra, Payal

Business Communication : For VTU
af: Chaturvedi, P. D.

Fundamentals of Business Communication
af: Chaturvedi, P. D.;Chaturvedi, Mukesh

Global brand power : leveraging branding for long-term growth /
af: Kahn, Barbara E.
Udgivet: (2013)