Effective Advertising: Understanding When, How, and Why Advertising Works

Xehetasun bibliografikoak
Egile nagusia: Gerard J. Tellis
Formatua: Baliabide elektronikoa eBook
Hizkuntza:English
Argitaratua: SAGE, 25-Nov-03
Gaiak:
Sarrera elektronikoa:Full text available on SAGE[19-Jun-12]
Off-campus access
Deskribapena
Alearen deskribapena:<strong>Off-Campus Access:</strong> Athens ID and Password Required
<strong>On-Campus Access:</strong> No User ID or Password Required
Deskribapen fisikoa:1 online resource
Formatua:Mode of access: Internet
ISBN:9781452229379
Sartu:Electronic access restricted to authorized BRAC University faculty, staff and students