Gleevec Case Study: Benefits of Aggressive Pre-launch Marketing in an Immature Market
| Médium: | Elektronický zdroj Časopis |
|---|---|
| Jazyk: | English |
| Vydáno: |
MarketLine, a Progressive Digital Media business
|
| On-line přístup: | Full text available on EBSCOhost[Mar 2004-Mar 2004 Off-campus access |
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