Marketing practices in developing economy :

Marketing practices in developing economy : cases from South Asia / edited by Ruby Roy Dholakia,Syed Ferhat Anwar & Khalid Hasan foreword by Philip Kotler. - New Delhi : PHI learning private limited, 2009 - xvii, 308 p. : ill.(col.) ; 26cm.

Includes bibliographical referance (p.307- 308)

9788120337824

658.8/27