MARC details
| 000 -LEADER |
| fixed length control field |
01133nam a2200241 a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
0090618r2002 enka 001 0 eng d |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
332.10688 |
| Edition number |
21 |
| 999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
| Koha biblionumber |
1560 |
|
| Koha biblionumber |
1560 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Watkins, Charley. |
| 9 (RLIN) |
1697 |
| 245 10 - TITLE STATEMENT |
| Title |
Marketing, sales and customer services : |
| Remainder of title |
understanding the theory and practice of selling through service / |
| Statement of responsibility, etc |
Charley Watkins. |
| 246 3# - VARYING FORM OF TITLE |
| Title proper/short title |
Marketing, sales & customer service |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc |
Canterbury : |
| Name of publisher, distributor, etc |
Institute of Financial Services ; |
| Place of publication, distribution, etc |
New Delhi : |
| Name of publisher, distributor, etc |
A.I.T.B.S. Publishers & Distributors, |
| Date of publication, distribution, etc |
2002 [reprinted 2002] |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
x, 348 p. : |
| Other physical details |
ill. ; |
| Dimensions |
25 cm. |
| 500 ## - GENERAL NOTE |
| General note |
Cover title: Marketing, sales & customer service. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc |
Includes indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Financial services industry |
| General subdivision |
Marketing. |
| 9 (RLIN) |
1698 |
|
| Topical term or geographic name as entry element |
Financial services industry |
| General subdivision |
Customer services. |
| 9 (RLIN) |
1699 |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
| Corporate name or jurisdiction name as entry element |
Institute of Financial Services (Great Britain) |
| 9 (RLIN) |
1700 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Book |