Successful marketing research : (Record no. 197)

MARC details
000 -LEADER
fixed length control field 01177nam a2200265 a 4500
001 - CONTROL NUMBER
control field 7913
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhAAL
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090415s1996 nyua b 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 95045908
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0471123811 (acid-free paper)
International Standard Book Number 0471123803 (pbk. : acid-free paper)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
-- BD-DhAAL
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/3
Edition number 20
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hester, Edward L.
9 (RLIN) 41432
245 10 - TITLE STATEMENT
Title Successful marketing research :
Remainder of title the complete guide to getting and using essential information about your customers and competitors /
Statement of responsibility, etc Edward L. Hester.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc Wiley,
Date of publication, distribution, etc c1996.
300 ## - PHYSICAL DESCRIPTION
Extent xv, 240 pages :
Other physical details illustrations ;
Dimensions 24 cm.
490 1# - SERIES STATEMENT
Series statement A Wiley small business edition
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (pages 232-234) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
9 (RLIN) 41433
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title A Wiley small business edition
9 (RLIN) 41434
852 ## - LOCATION/CALL NUMBER
Location Ayesha Abed Library
Shelving location General Stacks
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Copy number Price effective from Koha item type
    Dewey Decimal Classification     Ayesha Abed Library Ayesha Abed Library General Stacks 29/04/2009 0.00 1 1 658.83 HES 3010007913 28/04/2025 17/04/2025 1 29/04/2009 Book
  Missing Dewey Decimal Classification     Ayesha Abed Library Ayesha Abed Library General Stacks 26/05/2011       658.83 HES 3010007935 26/05/2011   2 26/05/2011 Book