Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz, Jayanta Chatterjee.

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Material type: Text

TextPublication details: Upper Saddle River, N.J. ; New Delhi : Pearson/Prentice Hall, c2004.Edition: 5th edDescription: xvi, 594 p. : ill., map ; 26 cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Date due	Barcode	Item holds
Book	Ayesha Abed Library General Stacks	Ayesha Abed Library General Stacks	658.8 LOV (Browse shelf(Opens below))	1	Available		3010015941

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Includes bibliographical references and indexes.

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