Sales forecasting management : a demand management approach / John T. Mentzer, Mark A. Moon.
Material type:
TextPublication details: Thousand Oaks, Calif. ; New Delhi: Sage Publications, c2005.Edition: Second editionDescription: xv, 347 pages : illustrations ; 23 cmISBN: - 8178295059(India)
- 658.818 22
Contents:
Sales forecasting performance measurement -- Time series forecasting techniques -- Regression analysis -- Qualitative sales forecasting -- Sales forecasting systems.
| Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Ayesha Abed Library General Stacks | Ayesha Abed Library General Stacks | 658.818 MEN (Browse shelf(Opens below)) | 1 | Available | 3010013185 |
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| 658.812 WIL Stop selling, start partnering : | 658.812028553 SNY Microsoft Dynamics CRM 2011 step by step / | 658.8120954 BAL Customer-driven services management / | 658.818 MEN Sales forecasting management : | 658.82 VEE Gravitational marketing : | 658.827 BRA Brands and firebrands : insights from experts / | 658.827 COR Corporate branding : |
Includes bibliographical references (pages 331-335) and index.
Sales forecasting performance measurement -- Time series forecasting techniques -- Regression analysis -- Qualitative sales forecasting -- Sales forecasting systems.
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