Social marketing : influencing behaviors for good / Philip Kotler, Nancy R. Lee.
Material type:
TextPublication details: Los Angeles ; New Delhi : Sage Publications, c2008.Edition: Third editionDescription: xii, 444 pages : illustrations ; 24 cmISBN: - 9781412956475 (pbk. : alk. paper)
- 1412956471 (pbk. : alk. paper)
- 658.8 22
| Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Book
|
Ayesha Abed Library General Stacks | Ayesha Abed Library General Stacks | 658.8 KOT (Browse shelf(Opens below)) | 1 | Available | 3010019562 |
Total holds: 0
Includes bibliographical references (p. 403-427) and indexes.
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