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		When ads work : new proof that advertising triggers sales / John Philip Jones. by Jones, John Philip Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Lexington Books, c1995 Availability: Items available for loan: Ayesha Abed Library (2)Call number: 659.1 JON, ... Place hold Add to cart (remove)
		"This business has legs" : how I used infomercial marketing to create the $100,000,000 Thighmaster craze exerciser : an entrepreneurial adventure story / Peter Bieler with Suzanne Costas. by Bieler, Peter, 1943- Costas, Suzanne Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : John Wiley, c1996 Availability: Items available for loan: Ayesha Abed Library (1)Call number: 659.143 BIE. Savar Campus Library (1)Call number: 659.143 BIE. Place hold Add to cart (remove)

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