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14af Kotler, Philip;Armstrong, Gary;Harris, LloydFull text available on PearsonOff-Campus Access: Athens ID and Password Required
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15af Parment, Anders;Kotler, Philip;Armstrong, GaryFull text available on PearsonOff-Campus Access: Athens ID and Password Required
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16af Kotler, Philip; Bowen, John T.; Makens, James C.Full text available on PearsonOff-Campus Access: Athens ID and Password Required
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17af Kotler, Philip, Armstrong, Gary (Gary M.), Balasubramanian, Sridhar, Agnihotri, Parfulla Y.
Udgivet 2023Revised edition of Principles of marketing, 2019.
Indian subcontinent adaption.Bog -
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20Andre forfattere: “...Kotler, Philip...”
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