-
1Yazar: KotlerFull text available on PearsonOff-Campus Access: Athens ID and Password Required
On-Campus Access: No User ID or Password Required
Off-campus access
Elektronik Ekitap -
2Yazar: Kotler; LeeFull text available on PearsonOff-Campus Access: Athens ID and Password Required
On-Campus Access: No User ID or Password Required
Off-campus access
Elektronik Ekitap -
3
-
4
-
5
-
6
-
7
-
8Yazar: Kotler, Philip
Baskı/Yayın Bilgisi 2003Various multi-media instructional aids, including a web site, are available to supplement the text.Kitap -
9
-
10
-
11
-
12
-
13
-
14
-
15
-
16Yazar: Kotler, Philip;Armstrong, Gary;Harris, LloydFull text available on PearsonOff-Campus Access: Athens ID and Password Required
On-Campus Access: No User ID or Password Required
Off-campus access
Elektronik Ekitap -
17Yazar: Parment, Anders;Kotler, Philip;Armstrong, GaryFull text available on PearsonOff-Campus Access: Athens ID and Password Required
On-Campus Access: No User ID or Password Required
Off-campus access
Elektronik Ekitap -
18
-
19Yazar: Kotler, Philip; Bowen, John T.; Makens, James C.Full text available on PearsonOff-Campus Access: Athens ID and Password Required
On-Campus Access: No User ID or Password Required
Off-campus access
Elektronik Ekitap -
20Yazar: Kotler, Philip, Armstrong, Gary (Gary M.), Balasubramanian, Sridhar, Agnihotri, Parfulla Y.
Baskı/Yayın Bilgisi 2023Revised edition of Principles of marketing, 2019.
Indian subcontinent adaption.Kitap