The Effect(s) of promotions & discounts on consumer-based brand equity of brands in Bangladesh
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2019.
| Yazar: | Bhuiyan, Rafiur Rahman |
|---|---|
| Diğer Yazarlar: | Mamoon, Mahreen |
| Materyal Türü: | Internship report |
| Dil: | English |
| Baskı/Yayın Bilgisi: |
Brac University
2019
|
| Konular: | |
| Online Erişim: | http://hdl.handle.net/10361/12222 |
Benzer Materyaller
-
Brands and firebrands : insights from experts /
Baskı/Yayın Bilgisi: (2003) -
Strategic brand management : building, measuring, and managing brand equity /
Yazar:: Keller, Kevin Lane, 1956-
Baskı/Yayın Bilgisi: (2003) -
Building brand equity and effectiveness of distribution channel of ACI Pure Salt
Yazar:: Keya, Kaniz Fatema
Baskı/Yayın Bilgisi: (2024) -
Sustainable fashion for Aarong: the impact of fashion upcycling, chief branding officer & fashion e-commerce experience on the Bangladeshi consumers’ brand equity
Yazar:: Fahad, Shafayet Ullah
Baskı/Yayın Bilgisi: (2024) -
Corporate branding : concept and cases\
Baskı/Yayın Bilgisi: (2005)