Factors influencing the Bangladeshi consumers’ purchase decision regarding fast moving consumer goods: an exploratory study

Factors influencing the Bangladeshi consumers’ purchase decision regarding fast moving consumer goods: an exploratory study

This article was published in The IUP Journal of Brand Management [© 2012 The IUP Journal of Brand Management] and the definite version is available at : http://eds.a.ebscohost.com/eds/pdfviewer/pdfviewer?sid=63840fd4-1c0c-4223-a43d-47dc00a149c9%40sessionmgr4008&vid=2&hid=4205 The article we...

Cur síos iomlán

Sonraí bibleagrafaíochta
Príomhchruthaitheoirí: Ullah, G. M. Shafayet, Prince, Panuel Rozario
Formáid: Alt
Teanga:English
Foilsithe / Cruthaithe: © 2012 The IUP Journal of Brand Management 2016
Ábhair:
Consumer behavior
Economic aspects
Sales promotion
Fast moving consumer goods
Rochtain ar líne:http://hdl.handle.net/10361/6236
Cur síos
Achoimre:This article was published in The IUP Journal of Brand Management [© 2012 The IUP Journal of Brand Management] and the definite version is available at : http://eds.a.ebscohost.com/eds/pdfviewer/pdfviewer?sid=63840fd4-1c0c-4223-a43d-47dc00a149c9%40sessionmgr4008&vid=2&hid=4205 The article website is at: http://www.iupindia.in/1203/Brand%20Management/Factors_Influencing_the_Bangladeshi_Consumers.html

Míreanna comhchosúla