Principles and practice of marketing /
| Autor principal: | |
|---|---|
| Format: | Llibre |
| Idioma: | English |
| Publicat: |
London ; New York :
McGraw-Hill,
2009
|
| Edició: | 5th ed. |
| Matèries: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Descripció física: | xxxi, 1022 p. : ill. (some col.) ; 26 cm. |
|---|---|
| Bibliografia: | Includes bibliographical references and index. |
| ISBN: | 9780071310987 0071310983 |