Kellogg on branding : the marketing faculty of the Kellogg School of Management /
| 企业作者: | |
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| 其他作者: | , |
| 格式: | 图书 |
| 语言: | English |
| 出版: |
Hoboken, N.J. :
Wiley,
c2005.
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| 主题: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| 实物描述: | xvii, 334 p. : ill. ; 24 cm. |
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| 参考书目: | Includes bibliographical references and index. |
| ISBN: | 9780471690160 (cloth) 0471690163 (cloth) |