International marketing /
| Prif Awdur: | |
|---|---|
| Awduron Eraill: | |
| Fformat: | Llyfr |
| Iaith: | English |
| Cyhoeddwyd: |
New York :
Irwin McGraw-Hill,
c2002.
|
| Rhifyn: | 11th ed. |
| Cyfres: | The McGraw-Hill/Irwin series in marketing
|
| Pynciau: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Disgrifiad Corfforoll: | xxv, 694 p. : ill. ; 29 cm. |
|---|---|
| Llyfryddiaeth: | Includes bibliographical references and index. |
| ISBN: | 0072398841 (hardback) 0071123121 |