Social marketing in the 21st century /
| Auteur principal: | |
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| Format: | Livre |
| Langue: | English |
| Publié: |
Thousand Oaks, Calif. :
SAGE Publications,
c2006.
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| Sujets: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Description matérielle: | xi, 264 p. : ill. ; 24 cm |
|---|---|
| Bibliographie: | Includes bibliographical references (p. 237-252) and index. |
| ISBN: | 141291633X (cloth) 1412916348 (pbk.) |