Handbook of Marketing Scales: Multi-Item Measures for Marketing and Consumer Behavior Research

Handbook of Marketing Scales: Multi-Item Measures for Marketing and Consumer Behavior Research

Chi tiết về thư mục
Tác giả chính:	William O. Bearden
Định dạng:	Điện tử eBook
Ngôn ngữ:	English
Được phát hành:	SAGE, 12-Nov-99
Những chủ đề:	Business & Management Electronic books
Truy cập trực tuyến:	Full text available on SAGE[31-Dec-13] Off-campus access

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