MBNA Europe Bank Case Study: Breaking into the UK Credit Card Market
| Aineistotyyppi: | Elektroninen Aikakauslehti |
|---|---|
| Kieli: | English |
| Julkaistu: |
MarketLine, a Progressive Digital Media business
|
| Linkit: | Full text available on EBSCOhost[Mar 2004-Mar 2004 Off-campus access |
Samankaltaisia teoksia
- MBNA Corporation SWOT Analysis
- Alternative Credit Card Case Study: Targeting Cards at Specific Consumer Groups
- MBNA Ltd. MarketLine Company Profile
- Credit & Charge Cards Industry Profile: Europe
-
Measuring consumer satisfaction regarding Eastern Bank credit card and credit cards feature
Tekijä: Fatema, Mahbuba
Julkaistu: (2017)