Ariel Excel Gel Case Study: Pairing Green Credentials with Value for Money to Gain a Stronger Emotional Connection with Consumers in Household Goods

Detalhes bibliográficos
Formato: Recurso Electrónico Periódico
Idioma:English
Publicado em: MarketLine, a Progressive Digital Media business
Acesso em linha:Full text available on EBSCOhost[Aug 2009-Aug 2009
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